Explore IKEA, The Global Retailer, page 169 in your text. Additionally, review the IKEA website at www.ikea.com (Links to an external site.) Links to an external site. . Using the case information, and after a review of the website:
POST: Describe which of the 4 strategies that IKEA appears to be using based a close examination of the definitions. Note that strategy- then provide a brief justification of your choice based on your examination of the website and the specific reasons for your choice.